This is the story of how a simple but revolutionary "breadth-first" approach to business agility won ”Most Innovative Retail Banking Product” at ABFM 2012, "Best App" in Innovation, Effectiveness and Financial Industry at AIMIA 2013, and the Commonwealth Banking Group's CIO prize for best project in the bank. The resulting banking channel was valued at over $9 Billion by the AFR in 2013 and today, rebranded as "The CBA App", serves over 7 million customers. This is also the story of how these successful practices were forgotten by the bank that pioneered them, and how they've since been applied to delivery and change programs in Australia and around the world. The session will cover no SAFe, Scrum, Design Thinking or Lean Startup ideas as they all go depth-first, not breadth-first. It's a novel contribution to the Business Agility literature that truly goes "beyond the limits".
